Internally the project had been called Threshold.

In an era dominated by mobile devices and cloud computing, Microsoft has been struggling to adjust. New boss Satya Nadella has been moving away from the aggressive focus on Windows and PCs that was the hallmark of his predecessor, Steve Ballmer.īut the choice of Windows 10 acknowledges how the operating system remains at the core of Microsoft’s image and its bottom line. Myerson pointed out that there were about 1.5bn PCs in use on the planet, about the same as the total estimated number of Android devices. But Android’s growth rate far outstrips Windows. “It’s critical,” said Colin Gillis, analyst at BGC Partners in New York. But he added that Google’s Android was now the pre-eminent operating system on the planet.Įven with the declining PC business Gillis said about 30% of the company’s revenues came from Windows.

“This is the original platform,” said Gillis. “But every other Windows launch hasn’t worked for them.

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